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London Marathon, April 26, 2026

How We Achieved the Best Marathon Debut Ever.

Yomif Kejelcha — the first marathon of his life. Under 2 hours.

— CHAPTER 01 · JANUARY · ETHIOPIA

The journey begins in Ethiopia

Yomif Kejelcha biegnie w grupie

In January, we flew to Ethiopia to meet Yomif. We had just twelve weeks until his first marathon, a challenge that on paper seemed almost impossible.

We found him with a minor injury at the back of his knee. There were days when he could run, but then he had to take a break for two or three [days].

Without hesitation, the very next week we asked him to fly to Spain so he could be examined by David Capapé, our trusted doctor. Five days later, he was already training without pain.

From that moment on, everything came down to one word: London.

Yomif Kejelcha biegnie w grupie
Yomif Kejelcha sprawdza czas

— CHAPTER 02 · FEBRUARY – APRIL · ELEVEN WEEKS

Building a database

Eliminating deficits

Increasing training volume

The eleven weeks that followed were the most demanding of our professional careers.

We started by understanding how his body works: where we could get immediate improvements, and where we needed to slow down. Then we moved on to examining and monitoring his body 24 hours a day.

  1. Subjective feelings and objective data.
  2. Blood tests every three weeks.
  3. Daily, adjusted nutritional control.
  4. Daily communication with the athlete.
  5. Training loads adjusted and coordinated with his coach, Gemedo.
  6. Full monitoring: body temperature, breaths per minute, heart rate, oxygen saturation, variability.
Pomiar parametrów Yomif Kejelcha

The biggest challenge was energy. Athletes who succeed on the track are pure "petrol", while a marathon requires something different: efficiency, metabolic resilience, and the ability to sustain effort for 42 kilometres. This is what we focused on.

We gradually increased training volume to improve metabolic flexibility and mitochondrial density. We adjusted caloric deficits. We patiently strived for balance in his nutrition during training.

— CHAPTER 03 · LONDON

To the 35th kilometer, survive

We arrived in London aware of something uncomfortable. We were probably the least efficient competitor at this distance, because Yomif came from track, and track rewards power. The marathon rewards economy. If we were to contend in the final hour, we couldn't run harder than the others. We had to run smarter.

Yomif Kejelcha na scenie

— RACE DAY STRATEGY

We had a long strategic debrief with Yomif, during which we developed a race plan based on some very clear decisions:

01 - STRATEGY

Let others lead the race. Let someone else pay for early breaks. He holds his position, waits, and finishes.

02 - Assumption up to the 35th kilometer

Eat, save energy, be patient. Spend as little as possible.

03 - Human Factor

Listen to your body, don't force it. If something isn't right, don't push it.

"Run smart. Responsibility rests with others — your chance is to seize it."

One-sentence plan: reach kilometer 35 with "legs"

— CHAPTER 04 · THE EVENING BEFORE

All he had to do was run

In the last 48 hours in London, we had one goal: for Yomif to drop everything else.

We scheduled his hours. We left a heavy meal divided into portions and ready in his room. Training hours. Strategy. Supplementation. Rest. Pre-race rituals.

FEEDING SCHEDULE · 24-HOUR PLAN BEFORE

This was the full plan, 24 hours before the starting signal.

Meals

THE DAY BEFORE

8:00 AM — Breakfast — Toasted white bread (180g) with honey (40g) and banana

9:30 AM — Activation — Same time as race start · unusual post-banana recovery

12:00 PM — Lunch — Boiled rice (550g), roasted potatoes (180g), and roasted skinless chicken (90g)

4:00 PM — Snack — White bread (180g) with honey (40g)

8:00 PM — Dinner — Boiled white rice (550g), roasted potatoes (140g), and banana

Top-up

THE DAY BEFORE

11:30 — Unusual Nitrous

18:30 — Unusual Nitrous

"All he had to do was run."

Yomif Kejelcha

— CHAPTER 05 · THE RACE · 42.195 KM

Plan: survive 42 kilometres

We have developed a very precise nutrition plan. Yomif weighs 59.5 kg. This allows him to store approximately 580 g of glycogen (100 g liver + 480 g muscle). We have planned a consumption of 287 grams between the pre-race phase and during the race.

580 g - Glycogen reserve

100g liver + 480g muscle. The reservoir with which it started the race.

59.5 kg - Body weight

The foundation upon which we based our entire nutritional strategy.

287 g - Planned consumption

Before the start + during the race. We reached the limit exactly at the end of the race.

Przygotowanie produktów SANTAMADRE

NUTRITION SCHEDULE · RACE DAY PLAN

Every bottle he was to take during the run was prepared by our team. Measured precisely with a syringe, down to the milliliter. Reset Gel, Unusual Fuel, caffeine gel: at a sub-2 pace, the difference between 62 ml and 60 ml isn't a detail — it's energy. At this level, two grams can mean a kilometer.

The margin of error was minimal, and our goal was clear: reach the 35th kilometer with tanks as full as possible to play out the final part of the race.

RACE DAY · BEFORE THE START · T-3h to T-0

06:15 — Prototype · 750 ml in small sips

T-0Unusual Gel 45CHO 100 CAF

T-0 — 4 sips of water

IN RACE · T-3 · POSITION 9

KM 10Reset Gel + 20 ml

KM 1563 ml Unusual Fuel

KM 20Gel 45 CAF + 40 ml

KM 2562 ml Unusual Fuel

KM 30Reset Gel + 20 ml

KM 3558 ml Unusual Fuel

Przygotowanie produktów SANTAMADRE
Przygotowanie produktów SANTAMADRE

We had only eleven weeks to prepare everything, and many measurements were taken at altitude in Ethiopia. This required estimating the real values at sea level. We didn't have much margin for error. In parallel, the entire strategic plan – wind, position, group dynamics – had to be executed flawlessly.

We knew that among the favourites, we were probably the least efficient runner over this distance. We had to minimise energy cost wherever possible, while simultaneously maintaining optimal energy supply.

There was no room for error.

— CHAPTER 06 · 19 G

Two bottles. Nineteen grams

The plan went almost perfectly.

The only problem came at the end of the race: Yomif was unable to grab two bottles. One fell at the 25km mark. He didn't notice the second one at the aid station at 35km. A total of 19 grams of carbohydrates.

Yomif "hit the wall" at 41km. Just over 1.2 kilometers remained to the finish line.

What would have happened if he had managed to take them? We'll never know.

KM 25 - Slipping

The first bottle is gone. The margin is starting to open.

Km 35 - Doesn't see her

The second bottle is gone. The numbers are no longer adding up.

KM 41 - 1,195 meters left

Yomif comes up empty.

"I'm sorry, Alfonso. Two bottles got away from me, and I lost the race."

— Yomif, a few seconds after crossing the finish line. Not yet knowing he had run under 2 hours.

— CHAPTER 07 · WHAT NEXT

What happened is not the end
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Yomif Kejelcha z zespołem
Yomif Kejelcha z zespołem

"This is just the beginning."

We are forever grateful to Yomif Kejelcha. For his professionalism, trust and absolute commitment. In eleven weeks, it was impossible to do more, control more details, or get more out of the time we had.

In eleven weeks, we went sub-two hours in the marathon, working as a team and doing what we do best: challenging the status quo.

What we saw in London is not the ceiling. It's the first measurement. We know what's missing, we know where the millimeters and milliseconds are hidden, and we know where to get them.